The new Eton Flagship store on Madison Avenue is the first store to have the new Global Retail Concept implemented. Working closely with the Eton team to successfully design and deliver a new luxury shopping experience. A render finish weaves around the perimeter of the store, creating niches for bespoke fixtures to sit within. The centre of the store features an large wooden ceiling raft and lighting, forming a welcoming lounge for customers, partially enclosed by layers of curved display fixtures.
The bar positioned to the rear of the store offers a dedicated space for clients to fully customise their purchases with an inset digital screen.